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Press Releases

09/30/2013 - 17:14

WomanCare Global and Evofem Launch ‘Project Dignity’ to Help Girls in the Developing World Stay in School
The Innovative...

03/04/2013 - 09:47

For Immediate Release: March 4, 2013

Evofem Announces Strategic Alliance with WomanCare Global
Creating Global Access to...


  • Joseph Pike
  • President and CEO
  • Mr. Pike has a 24-year history in women’s health. From 1987-1994 he served as the Chairman and CEO of Finishing Enterprises, Inc (FEI). During that period, he introduced the Paraguard Intrauterine Device (IUD) into the U.S. market and expanded distribution of the company’s contraceptive products into more than 100 countries. When Johnson & Johnson acquired U.S. distribution rights to its Paraguard IUD, FEI was the world’s largest IUD manufacturer. He also established Enhance Pharmaceuticals, which developed the Enhance vaginal drug delivery ring. In 2000, Mr. Pike became Evofem's CEO, actively expanding the market for Instead Softcup and shepherding Evofem's Amphora contraceptive technology through the world's largest Phase III FDA trial to date.


  • Kaitlin Ball
  • Brand Director
  • Kaitlin Ball brings eight years of multimedia marketing experience, with a focus on women’s health products. Kaitlin joined Evofem in 2009 and has worked exclusively on Softcup through a product re-launch, branding and commercialization. Prior to Evofem, Kaitlin specialized in marketing and event management at a San Francisco boutique commercial real estate firm. She holds a Bachelor of Science in Marketing from the Leeds School of Business at the University of Colorado.

Press Contact

Amy Rohn
Lindsay, Stone & Briggs


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Tue, 03/13/2012 - 10:56

Kate, Jeanmarie, Tracey and I just returned from Natural Products Expo West in Anaheim, CA. What a show it was!!! We had the opportunity to meet with some great buyers and Softcup users. Natural Products Expo is by far our biggest show of the year. It is massive and absolutely packed. Our main goal this year was to promote reusable Softcup to "green" buyers and users.

Thu, 03/08/2012 - 09:50